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How To Get The Most From Search Engine Rankings: Three Steps That Can Help Your Website Become Better Exposed

When your website ranks high on Google search engine, it can have an extraordinarily positive effect on your business’ success. You can improve search engine rankings yourself or employ the services of a Search Engine Optimization company.

Step 1 – Research Keywords When you have something of use to people, you’ll need keywords to bring them to your website. Your keyword can be one word, many words or phrases. Multiple words and phrases do best because they are more specific, which is pleasing to potential customers because they can find you easier this way. Keywords also help in giving you better search engine rankings. Now, you’ll need to brainstorm about your keywords; think of alternative keywords too. Have a list of about 30 keywords/phrases. Pick out two keyword phrases you believe are searched the most. Remember, the more competition you have, the harder you need to work to make it in the top 10 for search engine results. This means you need to choose two keyword phrases that are relevant to your business and are not used near as often.

Step 2 – Web Copy The text you see on websites is called web copy. For that reason, you’ll need to strategically place your keywords/phrases on the web page in order to convince the search engines that your material is highly relevant. Bear in mind that your customers still need to come first. Here are five ways you can improve search engine rankings with your keywords: - Place keyword in headings - Keywords need to be at the page’s top - Bold keywords when needed - Don’t have links that guide readers to other pages, just reword content with keywords. - Keywords should be an HTML title tags; do this yourself or have someone else do it

Once you’re done, add new content that includes current descriptions and other information on your products/services. If you can’t write or don’t have time, use article directories that can give you these for free. Remember… pictures are nice but search engines can only read text.

Step 3 – Linking When websites have links, it will drastically improve search engine rankings. The reason for this is that bots will see the amount of links and determine its popularity. Still, it’s the quality of the links and not the amount of links that makes a difference. Make sure the other website links are pertinent to your website content. Go through the different websites that are relevant to you so you get guaranteed search engine rankings; write letters, describing in details how their visitors could benefit from knowing your business and request they generate a link back to your site. Now you’ll need to monitor the rankings by typing in the chosen keywords. If you find that you’re lacking, make changes to improve search engine rankings. Always keep the site updated and increase how many links you have back to your site. As you get better search engine rankings, you’ll see an increase in traffic, which should eventually turn into sales. For more information about the first page on google check out our website.